Practice Free AD0-E330 Exam Online Questions
An Adobe Campaign and Analytics customer wants to capture any website visitors who start their online shopping checkout process but do not successfully complete the shopping experience and abandon their shopping cart before completion. The customer wants to use these website visitor details to create a remarketing solution to contact those visitors about their incomplete purchases.
Which Campaign capability should the developer recommend to address this need?
- A . Landing page capture forms
- B . External Signals
- C . Experience Cloud Triggers
- D . Marketing Workflows
C
Explanation:
To capture website visitors who abandon their shopping cart and use that information for remarketing, Experience Cloud Triggers are the recommended solution within Adobe Campaign. Experience Cloud Triggers allows Adobe Campaign to work with Adobe Analytics, tracking user behavior in real-time on the website.
When a visitor initiates but does not complete the checkout process, Adobe Analytics can send an abandonment trigger to Adobe Campaign. Adobe Campaign can then use this data to generate personalized remarketing campaigns, targeting those specific users based on their incomplete purchases.
While Landing page capture forms can collect data from users, they are not specifically tailored for capturing abandonment data. External Signals could be used in some scenarios, but they do not provide the same seamless integration with user journey tracking as Experience Cloud Triggers. Marketing Workflows manage automated marketing tasks but rely on triggers like those provided by Experience Cloud for real-time engagement.
A developer wants to count the recipient profiles with their email, first name, last name, and the number of total subscriptions to identify the most interested persons for the subscription services.
How would the developer do this?
- A . Workflow activity
- B . SQL function
- C . Data schema method
A
Explanation:
To count recipient profiles and gather details like email, first name, last name, and the total number of subscriptions, the developer should use a workflow activity in Adobe Campaign Classic. Workflow activities, particularly query and aggregates, allow the developer to filter profiles and compute counts based on specified criteria.
Using a workflow is efficient for this task as it provides a visual interface and built-in capabilities for data selection, filtering, and aggregation. This method avoids the need for complex SQL or custom data schema methods, simplifying the process and leveraging Campaign’s native workflow tools for data processing.
An Adobe Campaign Classic developer needs to create a new schema for a functional need with a unique ID.
Why should the developer create a new ID sequence for this new schema?
- A . To avoid duplicating keys in the database
- B . To avoid slow database performance
- C . To avoid reaching the limit of IDs
A
Explanation:
In Adobe Campaign Classic, when creating a new schema with a unique ID, it is essential to define a new ID sequence to ensure that the IDs generated for this schema are unique across the database. Without a dedicated ID sequence, there is a risk of duplicating keys, as other schemas or tables might generate overlapping IDs. By setting up a unique ID sequence, the developer can avoid primary key conflicts and ensure data integrity, as each record in the new schema will have a distinct ID not shared with any other table.
Review the code below and mark the correct option:
javascript
Copy code
var query = NLWS.xtkQueryDef.create({
queryDef: {
schema: ‘nms:recipient’,
operation: ‘select’,
lineCount: ‘5’,
select: { node: [
{expr: ‘@firstName’},
{expr: ‘@lastName’},
{expr: ‘@email’}
]}
}
}).ExecuteQuery().getElements();
What would be the correct code to retrieve the email for each record?
- A . for (var i = 0; i < query.length; i++) { logInfo(query[i].$email); }
- B . for (var i = 0; i < query; i++) { logInfo(query[i].$email); }
- C . for (var i = 0; i < query.len; i++) { logInfo(query[i].$email); }
A
Explanation:
In this JavaScript code snippet, the developer has queried recipient data, selecting the first name, last name, and email from the nms:recipient schema. To retrieve and log each email address from the query results, they need to loop through the returned array:
Query Result:
The result of ExecuteQuery().getElements() is an array of objects, where each object represents a record with selected fields (in this case, @firstName, @lastName, and @email).
Correct Loop Syntax:
The correct syntax for looping through an array in JavaScript involves using .length to determine the number of elements in the array. Therefore, for (var i = 0; i < query.length; i++) is the correct loop structure.
Accessing the Email Field:
Within each record object, logInfo(query[i].$email); accesses the $email property and logs it. This syntax correctly refers to each record’s email field within the loop.
Option A is correct because it accurately loops through the query results and retrieves each email address using the $email attribute.
A customer has an internal sales application that needs to create, update, and delete records to and from Adobe Campaign Classic. The application communicates in real-time with Adobe Campaign Classic.
Which customization should be used to implement the simple CRUD operations?
- A . Data Schema Methods
- B . Workflow with query and update activities
- C . SQL script to query and update data
- D . Data Schema attributes
A
Explanation:
To implement simple CRUD (Create, Read, Update, Delete) operations in Adobe Campaign Classic via an internal application, the best approach is to use Data Schema Methods. Data Schema Methods allow real-time interaction with Adobe Campaign’s database by exposing a set of predefined APIs for managing data entities directly. These methods are suitable for synchronous operations, which are typical for real-time applications.
In Adobe Campaign Classic, Data Schema Methods are part of the API suite, enabling the external system to perform data manipulations, such as creating, updating, or deleting records in real-time, by leveraging the data schema definitions. These methods provide a direct and efficient way to interact with the Campaign Classic database while respecting data integrity and avoiding the complexity of creating custom workflows or scripts.
Other options, like Workflows or SQL Scripts, are generally suited for batch operations or specific backend processes, not for real-time operations that require immediate feedback. Therefore, Data Schema Methods offer the most direct and reliable solution for CRUD operations in Adobe Campaign Classic in a real-time context.